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	<title>400 Words &#187; OPP (Other People&#8217;s Projects)</title>
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	<description>:life is literature</description>
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		<title>Genre Alert: Brand Diary</title>
		<link>http://www.400words.com/2008/05/26/genre-watch-the-brand-timeline-portrait/</link>
		<comments>http://www.400words.com/2008/05/26/genre-watch-the-brand-timeline-portrait/#comments</comments>
		<pubDate>Mon, 26 May 2008 19:53:56 +0000</pubDate>
		<dc:creator>katherine</dc:creator>
				<category><![CDATA[OPP (Other People's Projects)]]></category>

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		<description><![CDATA[I&#8217;m always interested in a new way to tell a story, particularly one about the mundanities of life that I find so fascinating. So when my friend Deryck turned me on to a project started by blogger Jane at Dear Jane Sample, the advertising blog, I fell in love with it a little. Inspired by [...]]]></description>
			<content:encoded><![CDATA[<p>I&#8217;m always interested in a new way to tell a story, particularly one about the mundanities of life that I find so fascinating. So when my friend Deryck turned me on to a project started by blogger Jane at Dear Jane Sample, the advertising blog, I fell in love with it a little.</p>
<p style="text-align: center"><a href="http://dearjanesample.wordpress.com/2008/05/19/fun-with-brands/"><img src="http://www.400words.com/wp-content/uploads/2008/05/brands.jpg" class="inset" alt="brands.jpg" /></a></p>
<p>Inspired by Noah Brier&#8217;s <a href="http://www.brandtags.net/index.php">Brand Tags</a> project, Jane set out to create <a href="http://dearjanesample.wordpress.com/2008/05/19/fun-with-brands/">a visual representation of the branded products she uses throughout the day</a>. The result: a totally new form of autobiography, kind of. A portrait of corporate incursion into ordinary life, but also a surprisingly intimate narrative of a day, full of cues about the invisible consumer (woman, cat owner, office worker, sandwich eater, heterosexual&#8230;okay, and she also tries to pass marijuana off as a brand).</p>
<p>Jane encourages everybody else to follow suit (see links to a few other efforts at her original post).</p>
<p>What would your brand day look like?</p>
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